Simon Hart launched his campaign to become the next MP for Carmarthen West and South Pembrokeshire with the help of some first time voters.

The 46-year-old Welsh Conservative, who lives near Narberth with his wife and two children, said: “I feel passionately about our two counties and want to do all I can for Pembrokeshire and Carmarthenshire at a national level.

“It is time for change; another five years of Gordon Brown would be bad for jobs, bad for businesses and bad for pensioners.”

After starting his career as a chartered surveyor in Carmarthen, Simon spent a decade working all over south and west Wales.

He is now head of the Countryside Alliance which campaigns for rural communities and provides outdoor education opportunities for youngsters.

Simon was also in the Territorial Army for a number of years and played league cricket for Cresselly for a decade.

Speaking at the launch of his campaign he said: “As a Welsh Conservative I think politicians and government should get out of the way of business and families. We should be here to help when needed, not interfere.

“With only 1,900 votes between us and Labour in this constituency everyone's vote will count more than ever at this general election,” he added.